Customer acquisition is one of the most important functions for any business. Attracting new customers is the lifeblood of any successful venture. However, in order to be profitable, companies need to limit the amount of money they spend to onboard new clients. They...
A business idea is a plan on how a product or service can be exchanged for financial gain. An existing business idea can be transformed through innovation to give it an advantage over competitors. The business world is dynamic, and companies need to provide solutions...
There are all kinds of leaders and each of them has a different approach. Regardless of their leadership style, there will always be a complicated array of personality traits that collectively define them. Not all bosses are true leaders. Just because someone is in a...
Traditional American images and ideals around leadership have predominantly followed a top-down model, most often exemplified by a pyramid-shaped corporate structure. In the 1970’s and 80’s, however, the world began to be heavily influenced by the wildly...
Your company is growing rapidly which is exactly what you’ve been hoping for and working towards. The market is responding to your business and things are actually moving quicker than you were prepared for. When you were a startup that looked like a startup you...
